Fusing beautiful places with show-stopping fashion.
Surrey Frills is a multi-faceted community hub showcasing all things fashion across the glorious Surrey Hills AONB.
From Farnham to Oxted, we have some of the best shopping hotspots nestled amongst this beautiful landscape. Home to over 90 independent shops, from award-winning boutiques, one-of-a-kind department stores and the best pre-loved outlets, the Surrey Hills is a hotbed of fashion.
Our unique hub comprises a full directory of fashion boutiques, personal stylists, blogs, shopping events, sustainability advice and styling inspiration across the Surrey Hills. Surrey Frills fulfills a local service; prompting residents to rediscover the Surrey Hills through a fashion lens and attracting visitors by celebrating our fashion offering as a joint collective.
Passionate about celebrating our high streets, we offer high-impact, targeted promotional services to all independent boutiques as well as organise events, photoshoots, collaborations and much more…
No one fuses style and rural splendour quite like the Surrey Hills.
We passionately believe that our stunning homeland offers an unrivalled boutique shopping scene.
We are a mum and daughter team with a strong professional background in the industry and a serious fashion addiction. We feel blessed to live in the Surrey Hills and have trailblazed our way across the Surrey Hills working with boutiques and their diligent and dedicated owners to build a local fashion community.
We want to celebrate these independent high street boutiques and give them a platform to showcase their designs and promote their collections whilst simultaneously providing an active directory for consumers to be inspired locally.
Together, our mission is to win national recognition; putting the Surrey Hills well and truly on the fashion map.
Our Love of the Surrey Hills
At the heart of Surrey Frills is a #lovelocal message and we exclusively promote independent fashion boutiques.
We created a fashion business hub where boutique enterprises, services, media influencers and other stakeholders can collaborate and grow together ensuring successful Surrey high streets, this year and for the future.
Our professional background in all aspects of retail operations, marketing and fashion journalism has enabled us to develop innovative initiatives that we believe will boost boutique business growth, empower boutique owners, increase footfall and tourism.
We also champion sustainability: posting information about buying well, re-selling pre-loved garments, signposting to recycling and repairing workshops and courses.