Inchcape UK’s Lexus Guildford and Surrey Hills Enterprises are delighted to announce their new corporate partnership which was officially launched on Tuesday 22nd January.
The luxury car retailer and community interest company have joined together to drive the next phase of a development which aims to build a thriving rural business community and develop Surrey Hills into one of the top 10 nationally recognised countryside destinations and brands in the UK.
The partnership will also help to promote the ‘Trade Mark Surrey Hills’, recently launched with the support of the Rt Hon Michael Gove, Secretary of State for the Environment, Food & Rural Affairs. It is a mark of local provenance and quality which celebrates those businesses of high quality that reflect and support the distinct and special nature of the Surrey Hills and who share the values of supporting the local environment.
The partnership reflects the key values of Lexus Guildford in supporting the local environment and inspiring its customers to explore the Surrey Hills and enjoy the outdoors. Wendy Preston, General Manager of Lexus Guildford said, ‘Lexus has got the largest range of self-charging hybrid vehicles of any luxury manufacturer and with that in mind we are conscious that as a brand we encourage a positive impact on society as a whole. It’s rewarding to know that our support is helping the local community while promoting the fantastic days out that Surrey Hills offer.’
Surrey Hills Enterprises is the commercial arm of the Surrey Hills Area of Outstanding Natural Beauty (AONB) which was established in 2012 to support and develop the rural economy and to promote, protect and enhance Surrey Hills.
Wendy Varcoe MBE, Executive Director at Surrey Hills Enterprises, said: “We are delighted to be working with Wendy Preston and her team at Lexus Guildford. This is a key partnership enabling us to support rural businesses and local communities. We will be delivering an exciting range of events and festivals to explore and enjoy the fantastic landscape, arts, crafts and local food and drink of the Surrey Hills Area of Outstanding Natural Beauty. The programme inspires people to be active, explore the outdoors and to support local.”
Inchcape UK is part of Inchcape plc, the leading independent multi-brand Automotive Distributor and Retailer with global scale. For more information on Inchcape, visit www.inchcape.co.uk,