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Smart UK Day – eTourism Conference

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Thursday, 9 January, 2020
9:00 am - 6:00 pm

University of Surrey Guidlford Surrey GU2 7XH

The School of Hospitality and Tourism Management at the University of Surrey are hosting Smart UK Day on the 9th of January 2020.

Bringing together industry leaders from across the sector, the conference will explore questions such as:
• How companies and brands can capitalize on the digital transformation of travellers’ habits?
• What are the strategies for cities to keep on track with the development?
• Which alliances are needed to guarantee further access to competence and business?

These, along with many other questions will be addressed through a series of keynote lectures and panel sessions throughout the day. Panel sessions include a wide range of issues, such as: marketing destinations in a digital age, digital experiences at attractions, digital futures in hospitality, and future trends and challenges in the industry. Additional sessions within the main conference also include the role of autonomous vehicles, intelligent assistants and data privacy and cyber security.
Delegates will also have the opportunity to arrange personal meetings between academia and industry. Students and young professionals from the start up scene will be available for companies and institutions to tackle current challenges and work further on innovative solutions possibly even after the conference.
Confirmed speakers include:
Mark Tanzer – CEO, ABTA
Anna Lowe – co-founder, Smartify
Chris Cowls – Director, eProductive
Gordon Jackson – Chair of GBC Climate Change and Innovation Board & Chair of Surrey Hills AONB
Kate Bailey – Lead Curator, Theatre & Performance, V&A museum
Paul Pike – co-founder, Intelligent Venue Solutions
Rochelle Turner – Vice President Research & Insights, WTTC
Robert Glover – Chairman, International Place Branding Association
Tania Nielsen – Smart Tourism Researcher, Southern Denmark University
Simon Jones – – Founder, Digital Visitor

To find out more and register visit; https://enter2020.ifitt.org/conference/uk-day/