Tuesday, 14 August, 2018
10:00 am - 5:00 pm
Guildford House Gallery Guildford Surrey GU1 3AJ
A professional development event for artists focusing on two key aspects of successful self marketing: social media and exhibition strategies.
The day will be split into two parts, either side of lunchtime. Tickets may be purchased for either both parts, or just Part One.
Part One, Presentations:
To begin, Iona Rowland, Communications Manager at Parker Harris, will take you through how social media can be utilised by artists and creatives to reach new and diverse audiences. The presentation will look specifically at social media as a tool for engaging collectors whilst exploring how relationships built through social media channels can serve as a foundation for new collaborations and exhibition opportunities.
Subsequently, Emma Parker and Penny Harris, founding partners of Parker Harris, will share their experience and knowledge as regards best practice for artists. They will discuss all aspects necessary for the building and maintenance of a professional and successful artistic career. Topics covered will include:
- talking about your work
- sourcing and taking best advantage of exhibiting opportunities
- pricing your work
- gallery representation
Part Two, Surgeries:
After lunch, attendees will have the opportunity to take part in two separate one-to-one surgeries. Each surgery will last 20 minutes and will be led by a member of the Parker Harris team. One surgery will focus on social media, the other on exhibition strategies: both surgeries will function as mini mentoring sessions, providing each attendee with advice and guidance tailored to their own artistic practice.
Coffee, tea and biscuits will be available throughout the day – these will be provided free of charge. There will be a one hour break for lunch (1 – 2pm), when attendees will have the opportunity to visit the Gallery Café or seek out one of the many bistros and restaurants on Guildford High Street.
The event will take place against the backdrop of The Discerning Eye Collection, a dynamic selection of small works spanning painting, printmaking, photography and sculpture, on display at Guildford House Gallery until 16 September 2018. Entry to the exhibition is free and further information can be found at www.discerningeye.org.
For tickets, please click here